Corporate Product Launch for a Luxury Brand
Overview: Demotcalco was tasked with planning the product launch of a high-end skincare brand in London. The event aimed to impress media representatives, influencers, and industry professionals.
Execution:
-
Theme: A "Garden of Radiance" theme was chosen to reflect the brand’s natural and luxurious essence.
-
Interactive Zones: Guests could experience live product demonstrations, a virtual reality garden tour, and a custom skincare consultation area.
-
Event Highlights: A keynote speech by the brand’s CEO, followed by a glamorous cocktail reception.
-
Sustainability: Eco-friendly materials and reusable decor elements were utilized to align with the brand’s values.
Outcome: The launch received widespread media coverage, with attendees praising the innovative and immersive approach.
Join